If you’ve come from our Welcome page, you will already know that we are in the design process for a network marketing software application intended specifically for distributors building a network marketing business. I think one of the reasons there is virtually nothing on the market to cover this area is that at first look, it can be difficult to distinguish how the needs of an MLM business differ from any other business in terms of it’s information organization needs and since plenty of software already exists for that purpose, why would you bother writing more. After all, we already have email, calendar, appointment and address book software and of course, good old fashioned pen and paper. It’s not until you have actually been involved in Multi Level Marketing that the differences become apparent. I am in the fortunate situation of having a software development background specialized in determining the areas of a business that can be streamlined with software to create more time in the business owners day. I have also been involved in multi level marketing now for over six years and have been able to see first hand the areas of a typical MLM business that can be made for efficient. Lets look at just a couple of these areas.
Keeping Track of Your Business People
1. One of the big problems that occurs as a distributor’s business begins to grow, is that the number of people the distributor needs to keep track of and in contact with increases exponentially. This includes anyone from a potential prospect, someone shown the business plan last week, the mum who tried the products a month ago, the person who signed up yesterday, the brother of the person who signed up wanting to see it next week, the person who declined the offer but wants you to follow up in 3 months and the downline that borrowed a bunch of training material and needs to return it. What is necessary in this situation is an intergrated system that not only keeps the appointments but is able to show this information in a way that is useful to you and in a timely fashion.
Moving People Through Your MLM Processes
2. One of the big necessities of an MLM business is to move people through a process that usually begins with listing people you know or have met, providing them with information, presenting your business opportunity to them, training them if they join you or following them up and dripping information to them over time if they choose not to join you. Each step of this process has a number of requirements that must be followed if you are to gain the greatest chance of getting the results you are after. Hence it is important to be able to have these steps as part of an automated system. For instance, keeping track of what information has to be dripped and when to 30 different distributors can be daunting. What about when it becomes 200 people. What complicates this even more is that different information is sent depending on what stage of the process the person is at. And whilst 2 people may be at the same stage, one may have already seen a particular article whilst the other has not. All of this becomes easy when a multi level marketing sorftware application maintains all of this information and then uses automatic emailing or other resources to distribute the information.
Keeping People Up To Date
3. Another big problem I came across as an MLM business grows is the difficulty in keeping everyone in a business leg up to date on what is happening. This can come about when several people in a leg are working with a downline distributor. At present, phone and email are used to udpate other interested parties regarding calls made and results received. But this can add another whole level of work. Wouldn’t it be great to have a network marketing system that updated your upline and downline on important calls and information, automatically.
Network Marketing Training
4. One of the great advantages of network marketing software is that it can provide initial and ongoing network marketing training. Just the simple fact that a system designed specifically for MLM is built into the software, means that the new distributor is encouraged to follow the steps of the system each day as they use the software. In addition, everyone in the business using the software is automatically on the same page. As a result, the network marketing training provided by the software will augment any training that is already available through meetings, booklets and conventions.
Network Marketing Software With a Host of Other Features
5. Our network marketing software aims to fulfill these features and many more, some of which include:
- Interactive lists of contacts, downline, people in specific stages of the process, follow ups, product users, business builders, people information is being dripped to etc.
- Goal builder – we all know that without a goal, most network marketing distributors will not grow big businesses. This helps to clarify their vision of where they intend to be in the future.
- Dream book – this is a collection of photos, images and sayings that provide a visual representation of the distributors future goals.
- Daily actions – to make sure you are staying active each day.
- Library of information that you lend to people.
- Set of steps to be followed when working with someone at a particular stage in the process and being able to track what steps you are up to and the results gained along the way.
- Time and money budgeting.
- Internationalisation – no matter where in the world your business grows, our network marketing software can have a version to cover that language.
Pricing Structure for our Network Marketing Software
This gives you just a quick idea of where we are heading. As far as pricing is concerned, I believe in a pricing model where a relationship builds up over time between the software developer and the client. The only way to effectively do this is through subscription where the user pays a nominal monthly fee and the developer must continue to provide value for money well into the future (if he wants to keep earning an income 
. At this point we are looking at less than the cost of a couple of coffees and a piece of cake per month to use this network marketing software.
